The term “social media influencer” is a fairly new phenomenon, rising on the back of social media’s increasing popularity and use among teenagers and young adults. Often, this profession is viewed with some skepticism by adults, as it is a far cry from “traditional” educational and professional paths.

The aim of this call is to shed light on what it means to be an influencer and what this profession entails. How can education be a part of this job model, and how it can also be the building block for a future entrepreneurial career. What does the future of job markets look like? How will alternative job models evolve especially with the growing usage of AI?