Women in Hospitality Series: Session 3 | Andress Blackwell (19 November 2024)
58m
Learn from high-achieving women in the hospitality space (within and outside of YPO) in this virtual series designed to ‘mentor en masse’ through inspirational stories of the challenges - and opportunities - that paved the way to career success.
This exclusive Hospitality Business Network series offers invaluable wisdom, advice, and guidance to the next generation of younger female YPO members actively building their businesses and seeking a seasoned support network to achieve and succeed.
CPG Andress Blackwell is co-founder and former CEO of Swerve, a carb-conscious baking and cooking company. Andress joined the investment banking firm Whipstitch Capital after Whole Earth Brands, Inc. acquired Swerve.
For over 20 years, Andress has worn virtually every hat possible for a CPG entrepreneur: product innovation, contract manufacturer selection and management, negotiating with sales brokers and distributors, knocking on retailer doors, and ultimately growing consumer demand through innovative, non-traditional guerilla marketing. During Andress’ tenure, Swerve gained distribution in over 21,000 grocery stores and grew at 150% CAGR from 2016 until the sale in late 2020. Andress knows the grind of the entrepreneurial journey as she has walked the path of building a CPG company and successfully selling it to a large strategic.