Sports and entertainment businesses have long focused on competition, show and profit. Little emphasis has been placed on the impact of these events. However, sustainability is now becoming a top priority as professional football teams, music shows, the Tokyo 2021 Winter Olympic Games and more work to become carbon neutral. Creating sustainable progress and behavior change in your sports and entertainment business is easy. Gain insight from industry leaders, including Dan Costello, Executive Vice President and Chief Revenue Officer at Phoenix Suns; Scott Jenkins, Founder of Green Sports Alliance and Executive Vice President of Strategic Partnerships at Planled Inc.; Susan Koehler, Chief Sales and Marketing Officer at Footprint; and moderator Bret McCormick, Reporter at Sports Business Journal. Learn how to incorporate renewable energy, healthy food, recycling, water efficiency, safer chemicals and other environmentally preferable practices into your business and raise your knowledge of what is environmentally possible in sports, business and society.Connect with top executives in the industry to learn why sustainability is good for your business and the importance of good leadership in achieving change.
Learn how to build the business case for sustainability and develop and implement integrated sustainability strategies throughout your sphere of influence.
Discover practical tools for pivoting your business into an environmentally friendly one and how this change will impact your team, partners and audience.