YPO Live: YNG Elevating Your Personal & Professional Brand - The Brand Materials

Are your Written Documents Quantifiable, Accomplishment based, and Inclusive?

A resume, curriculum vitae (CV), and biographies can be legal documents in certain scenarios. C-Suite professionals have been fired for what was falsified on their documents. We know that these documents are used to: gain employment, admissions into graduate programs, receive awards and fellowships, pitch to investors for an entrepreneurial venture, be invited to sit on a board of directors, and more. These documents provide the reader with knowledge about your values, interests, personality, and skills (VIPS) well before they see you. Now to add the age of #MeToo, #BlackLivesMatter, and #CovidVirtualWork are documents quantifiable, and do they include your diversity, equity, and inclusion experience?

If any of the above interests you, let’s get your documents to indicate and measure your aptitude, success, and cultural inclusivity. All materials are foundational to establishing your personal and professional brand.

• Demonstrate commitment to inclusivity by highlighting experience
• Clarify accomplishments by incorporating numbers exhibiting the ability to measure and exceed successfully on task
• Review line by line statements ensuring credibility and verifiability
• Understand that the better one can explain their accomplishments, the more succinct and convincing they will be when conversating
• Identify and learn effective language and keywords to use in your professional resume that will enhance your appeal

Take Homes:

• A printable biography template with detailed areas of inclusion that can be used to start framing the start of a well-written biography
• Better understand how a biography is more than statements, but a document that can make a reader feel alive when reading
• Appreciate the need for a Diversity, Equity, and Inclusion section
• Reflect on how employers are now making a conscious effort to diversify their workforce and promote equality, it becomes more critical for next generation leaders to show their commitment to these initiatives
• Identify, describe, and determine the new and updated components of a resume needed to better build and establish a brand
• Explain how resume components can be organized, removed, and added according to a career branding strategy