The Future Of Advertising With BBDO President Andrew Robertson
Inside the Industry
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1h 0m
The effects of the pandemic have greatly accelerated changes within the advertising industry. Understanding how the industry's pre-pandemic transformational path and how recent events have changed the future of advertising will allow you to better prepare for what is next. The Sports and Entertainment Industry and Digital, Marketing and Media Networks present a captivating discussion and Q&A session moderated by Jeff Marks (YPO Pacific Coast Gold), featuring Andrew Robertson, President and CEO of BBDO Worldwide. Andrew offers a clear picture of what advertising might look like in the near future and how to adjust your business plans to remain on the path to success.
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