Building A Personal Brand As A CEO
Leadership Development
•
59m
As a CEO you know that good branding can command recognition, inspire loyalty and build relationships. A personal brand does the same thing, but for you. Developing your personal brand can help accelerate your career and be instrumental in driving new business to your company.This session will bring together a panel of experts who have helped dozens of CEOs and founders with their personal brands. They'll discuss some case studies of CEOs who have built their personal brands and go over tools that can help you do the same. Members will discover why personal branding can drive ROI for your business, how (and when) to use social media and how to identify resources that will amplify your personal brand without an extensive time commitment.
Key Takeaways:
Why personal branding can drive ROI for your business
How to use (and not use) social media
How to outsource some of your social media presence (without ruining your brand)
Resources to amplify your personal brand while limiting your time commitment
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